FAQ
Questions we get asked
Short answers on AI, faces and voices, cost, timing and ownership.
What does “directed by humans” mean?
AI tools create the images. People come up with the idea, write the script, choose the shots, and do the edit, colour and sound. AI is a tool we use, not the author.
Do you use real people’s faces or voices?
Not without their written consent.
How much does a video cost?
It depends on the format, how many videos you need and where they will run. Email us a brief and we will reply with a clear quote. There is no commitment.
Which AI tools do you use?
We choose them for each project. You get the full list when we deliver.
How soon do we see a first cut?
It depends on your plan and the project. We put the timing in your quote.
Who owns the videos?
Your usage rights are set out in writing in your agreement, before we start.